Jennifer
4 years ago
Auszug von der Homepage:
Interactive Media Ads
Display ads in your application's video, audio, and game content.
IMA SDKs
Provide a set of APIs to:
* Make video ad requests to DoubleClick for Publishers (DFP), the Google AdSense network, or any VAST-compliant ad server.
* Interpret the ad responses.
* Report metrics to the ad servers.
* Support players in handling ad playback.
* Incorporate key buying signals such as Active View viewability, IDFA/ADID, content targeting, and more.
Who uses IMA SDKs?
Publishers who are requesting video ads from the following sources:
* DFP
* Ad Exchange for Video
* AdSense for Video (AFV) and AdSense for Games (AFG)
* Third-party ad servers
Damit einher besteht eine hohe Wahrscheinlichkeit des versteckten Online Trackings.
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Lakesha
5 years ago
It looks like yet another tracker. If anyone has any evidence of it doing something else or a reason it should be allowed please present the evidence.